Shoe blogger Leslie Myers got a big surprise at a professional conference

Letting my shoe freak flag fly

I have a confession to make: I have a real job. If you have visions of me as this edgy fashionista jetting all over the country as a shoe blogger, well….. a snapshot of me in a cube farm sporting a company ID badge and a conference call headset is probably more accurate.

But one of the perks (or horrors, depending on whom you ask) of having a real job is that I sometimes travel for work. And when I find out a business trip is in my future, you can bet your sweet patootie that I immediately start scouring the Internet for shoe blogger related activities that I can work into my trip (which is how I managed excursions to the Allen Edmonds factory in Wisconsin, and the oldest shoe store in Atlanta).

A shoe blogger comes out

Shoe blogger Leslie Myers attends a conference for professional communicators

Ostrich boots

Until a few weeks ago, my two worlds – business and blogging – remained distinct parts that coexisted but never coincided. Oil and water, not cake and ice cream.

But recently, I attended a conference for a professional communications organization I belong to, and somewhere along the buffet line, I just said “screw it” and decided to let my shoe blogger freak flag fly.

And proudly did it wave. I snapped shoes with abandon, and posted them on the conference’s Twitter hashtag. I talked about why I loved menswear-inspired shoes, and how being a shoe blogger had forced me to become more social media-savvy. I traded tips and WordPress secrets. I listened as other people opened up about THEIR passions.

 They liked me. They really liked me!

And a funny thing happened. My Twitter posts became one of the most talked-about topics at the conference. People started seeking me out so that I could photograph their footwear. Some attendees snapped their own shoe photos and Tweeted them. In one conference breakout session, when everyone introduced themselves, I led with my real job. Then, almost as an afterthought, I mentioned that I was the shoe blogger. I got cheers and applause!

In short, it was best conference ever. I learned skills that will be helpful in my professional career, absolutely, while adding scores of Twitter and Instagram followers. And I made some new friends, to boot.

Above all, I realized that sharing your passion – no matter where, when or with whom – encourages your worlds to collide in really positive ways.

Now, if I can just figure out how a shoe blogger gets an expense account…..

Shoe blogger Leslie Myers attends a conference for professional communicators

Flat shoes ruled. All that walking!

Conference image at top courtesy of IABC Headquarters

'Letting my shoe freak flag fly' have 3 comments

  1. May 26, 2016 @ 11:49 pm Dhawn H.

    Great post Leslie! Fun and entertaining read!


  2. March 12, 2016 @ 8:03 pm Thrizyl N

    Hey, I’m new to your blog and new to wearing menswear inspired shoes. I look forward to your pictures and posts. Feel free to mention the type of shoe you are wearing when you post a picture. Thank you.


  3. March 7, 2016 @ 3:44 pm Kathy B.

    I love this blog and all the others. It brought a huge smile to my face. Passion is so important. Thank you for sharing


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